Why I coach

Hey, I’m Dana, and I know what it’s like to feel completely alone.

I’m here because I don’t want you to go through what I did—feeling like you have to figure it all out on your own. I know what it’s like to feel unsupported, to have to fight just to survive—mentally, emotionally, and physically. I grew up in extreme poverty, surrounded by generational trauma. I watched my family struggle and knew I wanted more for myself. I knew I was meant for something bigger. But that also meant I had to figure it all out alone. And that? That was terrifying.

I never really fit in. I was bullied in school for being different, which only made my social anxiety worse. Moving to another country at a young age made things even harder—I didn’t speak the language, and by the time I finally learned it, I’d already been labeled an outcast. Those years left some deep scars. By the time I hit my teens and university, I turned to alcohol just to feel socially confident. I was desperate—to fit in, to be accepted, to be loved for who I was.

And then, I found coaching.

For the first time, I started falling in love with myself. I realized I didn’t need anyone else’s approval—I just needed my own. That one shift changed everything. I went from being depressed, lost, and suicidal to traveling the world, meeting incredible people, and creating a life that feels like freedom. A life where I get to snorkel and dive in crystal-clear waters, dance (which once gave me insane anxiety because I was so afraid of rejection and judgement from others), eat at amazing restaurants, and work minimal hours—because balance matters more to me than burnout.

And the craziest part? There was a time I thought this life wasn’t possible for me. That I was destined to struggle. But I took a leap of faith—even when I couldn’t see the way forward.

Now, my mission is to help others break free.

I went from a shy kid who couldn’t talk to the “cool” kids to giving free hugs on the street, cracking jokes, speaking at events, and guest-starring on podcasts. I speak my truth without worrying how it will be received. I stopped playing the victim and took ownership of my life. Am I perfect? No. But who is? The difference now is that I have the courage to put myself in uncomfortable situations, to speak up, to keep going despite rejection. I don’t let my mind work against me—I use it to my advantage.

I used to jump from one thing to another, never sticking with anything long-term. ADHD, trauma, self-doubt—you name it. But I’ve beaten that. I’ve committed to dance, to building my dream business, and even to the gym. I quit drinking because I finally have a life I don’t need to escape from. I don’t need alcohol for confidence—I decide when and how I tap into it.

I’m so grateful I allowed myself to dream. Because that led me to coaching. And coaching led me to a completely different life.

If you want different results, you have to break the cycle.

Doing the same thing over and over and expecting things to change? That’s insanity. The only way forward is to stop waiting for someone to save you and start saving yourself. To shift from victim mode and go on your own hero’s journey—learning to trust and truly know yourself.

This is the journey I’d love to take you on.